The 12 Best WordPress Popup Plugins

Popups boost conversions and enhance user interaction on your website. Popup plugins for WordPress allow website owners to create engaging popups, integrate them with email marketing, and target specific user behaviors, all of which can lead to conversions. Boosting conversions and enhancing user interaction with websites is a powerful advantage. Let’s find the right WordPress Popup Plugin for you and create engaging and customized popups, integrate them with email marketing, and target specific user behaviours.

What to Look For:

  • Customization Options: Consider plugins that offer a range of design templates and allow for detailed customization to align with your brand aesthetics.
  • Advanced Targeting: Look for plugins that offer robust targeting options based on user behavior, demographics, and geolocation, ensuring your popups reach the right audience at the right moment.
  • Integration Capabilities: Ensure the plugin integrates seamlessly with popular email marketing services and other tools you use.
  • User-friendly Interface: An intuitive and easy-to-navigate dashboard can simplify the popup creation process, especially for beginners.
  • Pricing and Value: Assess the cost against the features offered, and consider any free trials or versions to test the plugin’s capabilities before making a financial commitment.

Bloom

Bloom, developed by Elegant Themes, is a premier plugin for crafting engaging popups that enhance email lists and conversion rates. It boasts a range of pre-built templates, an intuitive dashboard, and A/B split testing. A part of Elegant Themes’ membership, Bloom seamlessly integrates with their suite of tools, though it’s exclusively available under the membership, starting at $89 per year.

Elementor Pro

More than just a page builder, Elementor Pro offers robust popup capabilities. Its drag-and-drop editor enables the creation of a variety of popups, from lightbox to custom designs. Advanced targeting options ensure popups reach the right audience at the perfect moment. Starting at $49/year for a single site, Elementor Pro offers a cost-effective solution for stunning, high-converting popups.

HubSpot

HubSpot’s WordPress popup plugin simplifies the lead capture process. Offering pre-built templates catering to varied industries and extensive customization options, it aligns with unique branding requirements. Its seamless CRM integration, robust analytics, and additional free tools like email marketing ensure a comprehensive solution for lead nurturing and management.

Hustle

Hustle by WPMU DEV empowers users to design vibrant popups, target specific audience segments, and integrate seamlessly with popular email platforms. Its 21-day free trial and affordable pricing starting at $5/month make it an attractive option for businesses exploring powerful popup solutions.

Icegram

Icegram’s versatile popup plugin aids businesses in capturing and engaging visitors effectively. Unique trigger events, advanced targeting based on user behavior and demographics, and both free and premium plans starting at $97/year, make Icegram a compelling choice for businesses seeking an enhanced user experience and improved conversion rates.

Ninja Popups

Ninja Popups, a potent WordPress plugin, offers user-friendly features such as a drag-and-drop builder, eliminating the need for coding. Users benefit from 65+ pre-designed popup templates, seamless email marketing integrations with platforms like Constant Contact, and a boost in social media reach. With a one-time payment model, it stands out as an affordable yet feature-rich choice for elevating conversion rates.

OptinMonster

Dubbed the ##1 WordPress popup plugin, OptinMonster boasts a drag-and-drop builder complemented by advanced targeting rules, including Exit-Intent® technology and page-level targeting. Its geolocation and referral source targeting enhance user experiences. Alongside seamless email integrations and A/B testing analytics, it offers a vast template library for varied popup types, solidifying its position as a prime choice for conversions.

Popup Builder, offering a diverse array of popups, is equipped with a drag-and-drop builder and ample customization options. It supports integrations with notable form builders and email services, optimizing lead capture. Users benefit from varied triggers like exit-intent and scroll triggers. While the free version is comprehensive, the premium offers advanced features such as video popups.

Popup Maker simplifies popup creation with its drag-and-drop mechanism and offers an array of popup types. Advanced targeting options ensure timely and relevant displays. Along with integrations for email marketing, the premium version unlocks more templates and features, positioning Popup Maker as a tool to boost conversions effectively.

Sumo

Sumo excels at growing email lists and driving conversions. From timed popups to integration with popular email platforms, it streamlines email marketing. Sumo’s A/B testing, asynchronous code loading to maintain site speed, and performance analytics strengthen its proposition. In essence, Sumo offers a user-friendly solution for converting website visitors into dedicated subscribers.

Thrive Leads

Thrive Leads is a robust lead generation plugin, enabling users to easily capture visitor data. Its diverse campaign types, made simple with a drag-and-drop builder, are further enriched with advanced targeting options. The platform also offers A/B testing and in-depth reporting. With mobile-optimized designs and flexible pricing, Thrive Leads ensures both efficiency and value.

TrustPulse

TrustPulse supercharges your WordPress site by leveraging real-time social proof notifications, spotlighting recent customer actions like purchases and sign-ups. These notifications not only foster urgency and credibility but also boost conversions by highlighting the ongoing engagement of others. TrustPulse enhances trust and transparency, and its customizability ensures that notifications align with your branding and reach the right eyes at optimal times. In essence, for those keen on amplifying conversions and trust, TrustPulse is a go-to solution.

Conclusion

Popups are an effective method to enhance user engagement and boost conversions. When selecting the perfect popup plugin, prioritize customization, user experience, integration capabilities, and value for money to ensure a seamless and productive addition to your website’s toolkit.

Kevin Long
Kevin has been working in the WordPress ecosystem for over a decade. In his last role, he designed WordPress websites for clients. As well as running Wordporium, he’s also working on WordPress-related projects, which he’ll announce here once they’re ready.